At long last, Sochi has arrived. And with it, an international stage offering up the best in winter sport and world class competition. That, of course, includes the sport of curling and I couldn’t be happier – for several reasons.
First, there will be over 120 hours of curling coverage starting on Monday, Feb. 10 and finishing with the final gold medal match on Friday, Feb. 21. For us curling fanatics, we can’t wait. For those who just enjoy watching the matches, it provides many opportunities to see the 10 men and 10 women’s teams compete. Once again, curling will be one of the most watched sports at the Olympics.
Second, every four years, the Winter Games calls attention to our sport in a big way. That international exposure trickles down to places like Austin and the Lone Star Curling Club. Just in the last few weeks, we’ve done a morning segment on KEYE, had a great article in Austin Monthly, clarified some misconceptions about the sport on the Jeff Ward show on KLBJ, and did an extended interview on KAZI radio, with more to come.
Finally, the Olympics mean new interest in the sport in Austin and new members signing up to curl. Four years ago, nearly 1,000 people showed up over two weekends to learn the sport and the club was overwhelmed; many people never got the chance to give it a try. This time around, we’ll be ready. We’re signing up folks in advance to guarantee that they have a spot and can really learn the game. The 90-minutes will include 30 minutes of off-ice instruction and 60 minutes of USCA training on-ice.
For me, the best part is seeing new curlers embrace the sport and having an ‘aha!’ moment while on the ice. This sport can be addictive and many of you will soon discover that. I can’t wait!